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WIM & Branch Banking Business Development Leader / Business/Market Segment Manager 5
Company: Wells Fargo
Location: DES MOINES, IA
Employment Type: Full Time
Date Posted: 07/30/2021
Expire Date: 09/17/2021
Job Categories: Advertising/Marketing/Public Relations, Banking, Finance/Economics, Financial Services, Information Technology, Insurance, Internet/E-Commerce, Military, Retail/Wholesale, Sales, Purchasing, Executive Management, Research & Development, Web Technology
Job Description
WIM & Branch Banking Business Development Leader / Business/Market Segment Manager 5
Job Description

About Wells Fargo

Wells Fargo & Company (NYSE: WFC) is a diversified, community-based financial services company with $1.92 trillion in assets. Wells Fargo’s vision is to satisfy our customers’ financial needs and help them succeed financially. Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, investment and mortgage products and services, as well as consumer and commercial finance, through 7,200 locations, more than 13,000 ATMs, the internet (wellsfargo.com) and mobile banking, and has offices in 31 countries and territories to support customers who conduct business in the global economy. Wells Fargo serves one in three households in the United States. Wells Fargo & Company was ranked No. 30 on Fortune’s 2020 rankings of America’s largest corporations.

Wells Fargo Consumer Lending

Wells Fargo’s Consumer Lending businesses empower millions of customers to achieve their dreams every day. Whether it’s buying a home, purchasing a car, funding a significant purchase, or making important daily credit card purchases, Consumer Lending provides important credit products and services that help our customers succeed. The group includes Home Lending, Auto, Credit Cards, Retail & Merchant Services, Personal Lending, Consumer Lending Control, and Consumer Lending Shared Services.

The Role

This senior level position will be responsible for overall strategy development, implementation and management of WIM and bank branch channel partnerships, critical to WF enterprise-wide objectives.  Accountable for achieving capture and retention growth, customer experience and financial objectives while ensuring adherence to compliance regulations and policies.   Responsibilities include providing segment-specific expertise and leadership to senior management across WF business and product groups to ensure focus, resource and investment allocation and implementation of effective business strategies; ensuring advertising and communication investment to implement the Brand position and drive business results; identifying growth opportunities and developing integrated strategies, plans and programs to leverage these opportunities.  This leader will leverage internal partnerships to design and implement appropriate customer research, leverage data capabilities, opportunities that may require enhancement/development/bundling,  create distribution/advertising/ merchandising strategies, develop and deliver targeted sales training, and implement measurement and reporting systems. 


Required Qualifications

  • 10+ years of marketing experience, business development experience, or a combination of both
  • 8+ years of management experience

Other Desired Qualifications
  • 10+ years working in financial services sector with preferable experiencing weighted in mortgage and partner relationships.
  • Requires in-depth strategic thinking and high-level process development and implementation skill set.
  • Further background in advisory services is not required but considered a desired attribute.
  • Ability to independently lead cross-functional teams to drive execution, influence leaders and decision making, develop structured and fact-based approach to problem solving, identify risks and challenges, and build relationships across the organization
  • Exceptional problem solving and analytical skills with proven ability to turn findings into executable plans
  • Excellent communication skills and the ability to effectively communicate and influence across a range of partners and multiple levels of leadership; ability to recognize the appropriate level of detail for the audience
  • Highly organized and detail-oriented

Job Expectations

  • This position requires compliance with all mortgage regulatory requirements and Wells Fargo's compliance policies related to these requirements including acceptable background check investigation results. Successful candidates must also meet ongoing regulatory requirements including additional screening and required reporting of certain incidents.


    All offers for employment with Wells Fargo are contingent upon the candidate having successfully completed a criminal background check. Wells Fargo will consider qualified candidates with criminal histories in a manner consistent with the requirements of applicable local, state and Federal law, including Section 19 of the Federal Deposit Insurance Act.

    Relevant military experience is considered for veterans and transitioning service men and women.

    Wells Fargo is an Affirmative Action and Equal Opportunity Employer, Minority/Female/Disabled/Veteran/Gender Identity/Sexual Orientation.

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